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Do you want to know the number one thing that will help you to grow your wedding business in 2019? Not Instagram, or Pinterest or Facebook. No. Try again. It’s email marketing. As a Wedding Industry Professional email marketing is absolutely vital to the success and sustainability of your business. I know it doesn’t sound as sexy as creating gorgeous images for your Instagram feed, however, remember you

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Are you ready to become a Wedding Trendsetter? For any of you that are regular followers of the Academy you’ll know that each year in January we release the International Wedding Trend Report that has now beome known as the ‘trend bible’ for those in the wedding industry. The 2019 report will be released on Friday January 4th and you can register for your FREE copy to be

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We all have our own ideas about what makes a perfect wedding. Each couple will give you their wish list and ask you to turn it into their dream day. Your task is to coordinate all the elements and guide them through any pitfalls before they might happen. A great way to do this is to run the event through your head in a quiet space from time

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When running a wedding stylist business, the day to day operational tasks can often take up far more time than your actual weddings. Below is an example of what a typical week running a wedding styling business would look like for me. First thing every single morning I would reply to any urgent emails from brides and work through any new enquiries. I believe that new enquiries should

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The last issue of the Wedding Business Magazine for 2019 is now out! I can hardly believe we only have 2 months left before Xmas, but here we are. Register for your FREE copy today. In case you missed July’s issue you can check that out right here. Each issue is packed full of great articles, advice and interviews to help you run a better wedding business. Lights,

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Here are five powerful words: everyone was once a beginner. No matter how seasoned the pro or how many published weddings she may have under her belt, the truth is she likely started out at the exact same place we all do: as someone who was brand-new to the industry. When you’re first starting out as a wedding pro, knowing how to market and establish yourself can be

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