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Why do You Want to Re-Brand

If you’re just joining us, I recommend you quickly catch up on Part I and Part II of this mini series on branding. This week’s Academy TV episode looks in more detail at why you want to re-brand. One of the biggest mistakes we see wedding and event pros make is rushing into their re-brand without the due care and attention. We have a couple of questions we’d like you to ask yourself:

  • Do you really want to re-brand?
  • Are you ready to re-brand?

With so many gorgeously created brands out there, especially in our industry, it is easy to get carried away by all the creativity and jump in feet first without giving proper thought as to why you want to re-brand and if you’ve done the required research. To help you with this the video below delves into these two things in more detail and will hopefully help you to make the right decision.
Next week is our final week on branding and we will be giving you our 5 steps to a successful re-brand.

Branding 3

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