The Wedding Academy Journal
Careers, craft and business — from the academy that has certified over 11,000 wedding professionals since 2004.
How to Become a Wedding Stylist: Your First 90 Days
How to become a wedding stylist in 90 days — the skills, styled shoots, portfolio and pricing that land your first paid client. En…
Read the guide →Wedding Business Marketing: How to Get Wedding Clients
Marketing a wedding business? Learn how to get wedding clients with SEO, Instagram, enquiry-to-booking systems and smart pricing —…
Read the guide →How to Become a Destination Wedding Planner
How to become a destination wedding planner: why micro and destination weddings are the most profitable niche, the legalities, the…
Read the guide →Latest from the Journal

Wedding Flower Installations: How to Design Arches, Aisles and Hanging Pieces
A florist’s guide to wedding flower installations: mechanics, ceremony arches, aisle meadows, hanging clouds, safety and rigging, plus how to quote installations profitably.

Wedding Lighting Design: How to Light a Venue Like a Stylist
Wedding lighting design explained: the four layers of light, colour temperature, how to light each space, the practical venue checklist, and how to sell lighting to couples.

Wedding Seating Plan: How to Manage the Guest List Without the Chaos
How to run guest list management and build a wedding seating plan step by step — RSVP chasing, difficult family dynamics, floor plans and caterer-ready meal counts.

Wedding Centrepieces: How to Design Table Flowers That Work
How to design wedding centrepieces that work — choosing low or tall table flowers, mechanics, styles, install day logistics and pricing them profitably.

Wedding Stationery and Signage: How to Style a Cohesive Paper Suite
How to approach wedding stationery styling as a stylist — building one design system across invitations, signage, menus and place cards, choosing print methods, and charging for the work.

Wedding Budget Breakdown: How to Build and Manage a Client Budget
How to build a wedding budget breakdown for a client — setting the real total, allocating by category, comparing supplier quotes, spotting hidden costs and tracking payments.

Luxury Wedding Clients: How to Attract and Work With Them
How to attract luxury wedding clients and work with them well — positioning, portfolio, the enquiry call, service standards, discretion and a 90-day plan to move upmarket.

Wedding Business Website: The Pages That Actually Book Couples
The five pages every wedding business website needs to turn browsing couples into real enquiries — plus copy, local SEO and enquiry-path fixes that actually book weddings.

Destination Wedding Budget: How to Plan and Price a Wedding Abroad
How to build a destination wedding budget that holds up — what to include, how to price a wedding abroad, currency and contracts, and where to cut without wrecking the day.

Wedding Flowers by Season: A Florist’s Guide to Choosing and Substituting Blooms
A florist’s guide to wedding flowers by season: what’s available when, how to substitute without losing the design, and how to talk to couples about seasonality.

Wedding Colour Palette: How to Choose One That Works in a Real Room
How to choose a wedding colour palette that works in the actual venue: the 60-30-10 rule, temperature, tonal depth, material testing and how to present it to clients.

Day-of Wedding Coordinator: What the Role Actually Involves (and How to Get Booked)
Day-of wedding coordination explained: what the role really involves, how to price it, the run sheet that runs the day, and how to get your first bookings.

The Wedding Day Is a Show: What Producing Theatre Taught Me About Running Weddings
A wedding day is a show. Jac Bowie on what producing theatre taught her about run sheets, transitions, nerves and contingency – and how she runs real wedding days.

Wedding Planner Portfolio: How to Build One With No Real Weddings Yet
No clients yet? Here is how to build a wedding planner portfolio from scratch — assisting, styled shoots, case studies and credibility that is not photographs — and how to present it so couples book you.

Wedding Ceremony Styling: How to Design an Aisle and Backdrop That Photographs Beautifully
How to style a wedding ceremony that works from every angle — choosing a backdrop, designing the aisle, styling seating and building the set in the right order. A practical guide for wedding stylists.
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International Wedding Trend Report
Download your copy for an insight into the leading trends in weddings internationally, written by our experts for the wedding industry.